As Nissan is going through a period of change and naturally what is included in global brand re-positioning is a brand new marketing campaign. Nissan in the campaign is focussing on ‘Innovation that Excites’.
Nissan Australia CEO William Peffer Jnr. Said “We are serious on delivering our brand promise of ‘Innovation that Excites’ as displayed in this new brand campaign.”
The campaign was launched this week on primetime television and no doubt it will be seen a lot more in the coming months. Below here are one of the TV commercials which are hitting the small screen at the moment: