Mazda will premiere the Mazda HAZUMI next-generation subcompact car concept at the 2014 Geneva Motor Show.
For those a little rusty with their Japanese, the name HAZUMI is a Japanese word meaning to ‘bound or spring up.’ Chosen to convey the image of an untamed animal leaping, it is particularly fitting for a small car designed to look as if it is literally bursting with energy (We don’t think this sounds too safe).
Mazda says that that they are refusing to compromise on any of Mazda’s vehicle engineering principles, and that the Mazda HAZUMI expresses the ideal form of the company’s next-generation subcompact car.
Also at the Geneva Motor Show, Mazda will debut the SKYACTIV-D 1.5, a newly developed small displacement clean diesel engine, and display a commemorative exhibit celebrating 25 years since the launch of the Mazda MX-5.
Stay tuned for more when the show starts next week.